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How to Get Rich With GPTs in 2024 | Complete Beginner's Guide (OpenAI Custom GPTs)

por Similartool.AI     Atualizado Jan 30, 2024

As OpenAI introduces the GPT Store, reminiscent of Apple's App Store moment, the landscape for AI-based wealth creation is shifting dramatically. Unlike app development, the skills required for creating lucrative GPTs (Generative Pre-trained Transformers) can be learned rapidly, opening a new frontier for tech enthusiasts and entrepreneurs alike to tap into the burgeoning AI industry with minimal entry barriers.

1. Understanding GPTs and Their Potential

As we step into the AI golden age, it’s critical to begin with a clear understanding of what GPTs are and the vast potential they hold. These AI-driven models aren’t just about responding to text prompts—they can adapt and optimize their functionality for specialized tasks, making them uniquely valuable. This versatility enables them to perform a range of functions, from generating artistic content to facilitating complex coding tasks. With the release of the GPT store by OpenAI, there's an unprecedented opportunity for even those with a limited technical background to actively participate in and profit from this rapidly expanding market.

The implications are vast, both for the tech industry and for individual prosperity. Possessing the skill to create and tailor GPTs opens a pathway to a variety of career options and entrepreneurial ventures. With the comparative ease of learning how to develop these AI agents, a space once reserved for seasoned developers is now approachable for many. By capitalizing on this critical juncture, akin to the early days of the App Store, individuals stand to gain a front-row seat to the AI revolution and the wealth it has the potential to generate.

2. Identifying Valuable Market Opportunities

To capitalize on the GPT store, creators must find their niche and spotlight unique, in-demand features within their GPTs. This process involves market research—identifying what users actually need and crafting a GPT that not only provides solutions but does so in a way that's difficult to replicate. The journey begins with surveying various resources, from industry insights to community forums, to understand pain points and unmet needs. This serves as a foundation upon which to build GPTs that resonate with specific audiences, driving usage and in turn, revenue.

For those without a technical background, data sourcing, both public and proprietary, can be a fertile ground for creating valuable GPTs. Sourcing unique datasets or compiling a distinctive data mixture can give your GPT a competitive edge. Moreover, adeptly piecing together various pieces of data to curate a unique knowledge base can be the key to creating GPTs that stand out. Recognizing and leveraging these opportunities, even if they require additional learning or creative approaches to data collection, will be crucial for success in the GPT marketplace.

3. Building a Sustainable GPT Business

The prospect of the GPT store is tantalizing, offering financial returns to creators of popular GPTs. However, the reality of achieving a sustainable, passive income requires creators to think long-term and focus on differentiation. Merely churning out basic GPTs with limited unique selling propositions can quickly become commoditized. Instead, developers ought to invest time and effort to unearth niches where they can serve a particular customer base efficiently. Unique prompts, actions, and exclusive datasets are all means to this end.

Navigating this pathway demands an understanding of the marketplace dynamics and strategic use of skills like prompt engineering and custom tool creation. These competencies allow creators to sharpen their offering and meet the evolving demands of users. For those seeking to build a profitable GPT-based business, mapping out a detailed business plan, continuous market research, and a creative approach to development is paramount. A well-crafted, user-centric GPT could lead to a significant and sustained income, echoing the early profitability stories from the original App Store.

4. Skill Acquisition and No-Code Development

In the ever-expanding universe of AI, acquiring the right set of skills is crucial for anyone looking to get ahead. Learning how to create GPTs doesn't require extensive coding knowledge, thanks to no-code development platforms. Beginner-friendly interfaces allow virtually anyone to combine the three key GPT ingredients—prompts, data, and actions—in innovative ways. As creators experiment and become proficient, this proficiency enables them to tailor solutions to diverse problems, streamline businesses, and even disrupt industries.

With platforms like Relevance AI offering intuitive, no-code tool creation, it's become simpler than ever to construct powerful, custom functions for GPTs. Even those without a tech background can learn to develop these advanced functionalities, which can dramatically expand the use cases and appeal of their creations. By tapping into these advanced development capabilities, individuals can increase the value of their GPTs, offering unique solutions and thereby maximizing their potential to generate stable income in the new GPT ecosystem.

5. Marketing Your GPTs to Gain Traction

Creating a valuable GPT is only part of the equation — effectively marketing it is equally essential for success. In the digital age, social media and online content platforms provide significant opportunities for creators to promote their GPTs. A focused approach to marketing, such as creating content that demonstrates the utility of your GPT or leveraging social media ads, can capture the attention of potential users. This step cannot be overlooked as it's crucial for driving user adoption and generating revenue.

Moreover, having an online presence, curating a personal brand, and actively engaging with the community can establish one as a go-to source for specialized GPTs. Marketing can go beyond promotion; it involves educating the target audience on the advantages of integrating your GPT into their workflow or business operations. Consistency, clarity of message, and a robust online network can significantly amplify the reach of your GPT, making it a recognized and trusted tool in its respective niche.

6. Charting the Future with Deployable Agents

The introduction of GPTs and the ease of creating them is changing not just the tech landscape but also the broader scope of employment and entrepreneurship. With tools like 'agentive', which is currently offered for free, creators have the opportunity to 'jailbreak' their GPTs from the confines of OpenAI's platform and deploy them directly to customer touchpoints such as websites, bringing their utility directly to the end-user.

This capability to deploy AI agents represents a significant leap forward, bridging the gap between the development of automation tools and their real-world applications. As these tools become more sophisticated and integrated into everyday business processes, they create a new market for entrepreneurs and developers alike. Those who position themselves at the forefront of this revolution can ride the wave of AI integration, carving out a niche in the deployment of custom, intelligent agents for any business need.

7. Public Perception of GPT Opportunities

Many individuals are expressing strong interest in learning how to leverage Generative Pre-trained Transformers (GPTs) to either enhance their business offerings or create new avenues for income. This burgeoning curiosity stems from the recognition of GPTs as powerful tools that can assist with tasks ranging from content creation to programming, thereby democratizing access to advanced tech capabilities. The notion of an easily accessible, AI-driven store comparable to the Apple App Store is particularly enticing, as it suggests a similar potential for substantial earnings and industry transformation.

However, skepticism remains among observers regarding the true ease and potential profitability of such endeavors. Some comments reflect a cautious attitude towards the promises of quick success, indicating a wariness of overhyped opportunities that may not yield the expected outcomes. There is a sense that while the opportunity is surely there, success may require more than just the initial skills and might involve deeper technological understanding, strategic business acumen, and robust marketing efforts to truly capitalize on this AI wave.

8. Concerns and Realism

A portion of the audience is cautious, raising questions about the financial sustainability of GPT-driven platforms like DesignerGPT, which promises to host users' websites. This speaks to a larger context of commercial viability and the critical evaluation of the monetization models behind such platforms. Users are curious about whether there will be hidden costs, subscriptions, or other financial obligations tied to these services as their usage scales. These concerns underscore the importance of transparency and detailed understanding of the business models when diving into the world of GPTs.

In contrast to the optimism surrounding the capabilities of GPTs, some comments offer a grounded perspective on their limitations, particularly regarding data analysis. There is an acknowledgment that certain tasks, such as nuanced analysis, remain too artful and complex for AI to handle without sophisticated programming and precise user input. This skepticism serves as a reminder that while AI is advancing, human expertise and oversight are still crucial in ensuring its effective application.

9. User Interest for In-Depth Information

With enthusiasm brewing, a segment of the community is voicing their desire for elaborative content, particularly on the creation of GPT tools/functions. This indicates an appetite for knowledge beyond the basics, where interested parties are seeking to deepen their understanding and skills in custom tool creation. They recognize that to utilize GPTs effectively and stand out, it’s essential to grasp the nuances of building advanced functions—ones that might solve highly specific or complex problems.

Furthermore, the response underlines an eager anticipation of future educational material that could demystify the more technical aspects of GPT use, such as API integration and development of custom actions within GPTs. There's an overwhelming sentiment that such knowledge is a key differentiator, opening doors to more sophisticated applications of AI that can pave the way for innovation and possibly more lucrative opportunities in AI entrepreneurship.


The article delves into the lucrative potential presented by the release of OpenAI's GPT Store, likening it to the App Store's impact in 2008. It outlines a strategic guide for beginners to learn, create, and monetize GPTs in a market that's ripe with opportunity, with a particular focus on the enduring value and competitive edge in developing custom GPTs that fulfill specific, in-demand functions.